ScanFood Endorsement

            There were many different products and ideas to choose from when picking a product to endorse in the class.  There were many ideas such as helping children from domestic violence to a machine that filled the air in your tires, but this product particularly stuck out to me.  This product, titled ScanFood, is a technological advancement that will take storm across electronic stores and will be installed in houses across the country.  ScanFood is a technological product that sits inside a refrigerator, pantry or anything with food and it literally scans the food as an individual puts the items inside the space where the ScanFood is.  The ScanFood will then process how much food you put in and take out of the refrigerator and pantry.  Based on how much food you take out of the space, ScanFood will then produce a shopping list according to what foods you running low on and what foods you are missing.  On top of all of this, ScanFood will also tell the owner what foods are on sale at the nearby supermarket. 

The product I have decided to endorse is ScanFood.  This product would be so convenient to actually have in my refrigerator because it would make my shopping lists for me!  This is a great product that I believe many families would be attracted to, which is why I decided to endorse this particular product.  I believe that this product can and will be very successful across the country with families who lead busy lives.  The product will be a household necessity that will be flying off the shelves across the country!

            The advertisements that Kristin presented were perfect.  She displayed one advertisement that was a commercial.  This commercial showed a woman walking in a supermarket with her child and rummaging through her pocket book in search of her shopping list.  The commercial then rewinds to where she has a ScanFood and she is back at the supermarket where she can access her shopping list from her phone because of the advanced technology that ScanFood has.  This commercial exhibits the convenience and pure happiness that ScanFood can produce.  Another advertisement that Kristin showed was a print ad shown in newspapers that will be circulated in many different newspapers and regions across the country.  This advertisement shows a picture of ScanFood and how it is used to better the lives of families.

            I see great potential in this product.  Over time, ScanFood can develop into a greater product that can and ultimately will attract more customers to buy this wonderful product.  This is a convenience that will help families in their shopping routines.  Hopefully a feature that will be produced is a screen that allows the user to enter in the product name and type just in case the product does not have a bar code or sticker, like fresh fruits and vegetables.  This product will develop into a household name over time and please its users each day.

Product Endorsement

There were many different presentations to choose to endorse, but one stuck out to me and that was Melissa's short story.  I was immediately hooked when she read her short, yet very descriptive pitch to the class.  Her short story is one that you would see turned into a movie and shown on Lifetime, which makes the whole idea even more appealing to me being that I love movies.  Her story was this big tornado of lies and affairs and it was just so interesting and intriguing that I just had to choose this to endorse.

Short stories tend to do really well when advertised in a small bookstore so that is where it should be first advertised.  Posters can be made up and put into the windows of these stores to lure possible audiences into loving this story.  Another possible advertisement that can be used to showcase this story is a commercial.  Typically, books are not advertised on television.  Audiences may find it a little unconventional to see a book advertisement shown during a commercial which may attract them to the story even more. 

In the near future, this short story should be turned into a book.  It will attract many women with its story plot and attention to detail.  There are so many twists and unexpected turns in this short story that a full length book will be even more exciting to read.  Over time, hopefully after the full length book is published and is successfully being sold, this brilliant story can be pitched to different producer and directors to be turned into a movie.  This kind of story can be seen anywhere from Lifetime to the big screen.  This story will definitely be a big hit with audiences across the globe. 

The reason I am supporting this story so much is because I see great potential.  I chose this product over the other 5 or 6 products because I saw room for growth and the possibility to be even greater than it already is.  So many different things can come out of a simple short story.  It leaves room for imagination and it is just hands down entertaining.  Melissa’s wonderful story will be a great novel or movie someday, I just know it.