Sunday, December 19, 2010

ScanFood Endorsement

            There were many different products and ideas to choose from when picking a product to endorse in the class.  There were many ideas such as helping children from domestic violence to a machine that filled the air in your tires, but this product particularly stuck out to me.  This product, titled ScanFood, is a technological advancement that will take storm across electronic stores and will be installed in houses across the country.  ScanFood is a technological product that sits inside a refrigerator, pantry or anything with food and it literally scans the food as an individual puts the items inside the space where the ScanFood is.  The ScanFood will then process how much food you put in and take out of the refrigerator and pantry.  Based on how much food you take out of the space, ScanFood will then produce a shopping list according to what foods you running low on and what foods you are missing.  On top of all of this, ScanFood will also tell the owner what foods are on sale at the nearby supermarket. 
The product I have decided to endorse is ScanFood.  This product would be so convenient to actually have in my refrigerator because it would make my shopping lists for me!  This is a great product that I believe many families would be attracted to, which is why I decided to endorse this particular product.  I believe that this product can and will be very successful across the country with families who lead busy lives.  The product will be a household necessity that will be flying off the shelves across the country!
            The advertisements that Kristin presented were perfect.  She displayed one advertisement that was a commercial.  This commercial showed a woman walking in a supermarket with her child and rummaging through her pocket book in search of her shopping list.  The commercial then rewinds to where she has a ScanFood and she is back at the supermarket where she can access her shopping list from her phone because of the advanced technology that ScanFood has.  This commercial exhibits the convenience and pure happiness that ScanFood can produce.  Another advertisement that Kristin showed was a print ad shown in newspapers that will be circulated in many different newspapers and regions across the country.  This advertisement shows a picture of ScanFood and how it is used to better the lives of families.
            I see great potential in this product.  Over time, ScanFood can develop into a greater product that can and ultimately will attract more customers to buy this wonderful product.  This is a convenience that will help families in their shopping routines.  Hopefully a feature that will be produced is a screen that allows the user to enter in the product name and type just in case the product does not have a bar code or sticker, like fresh fruits and vegetables.  This product will develop into a household name over time and please its users each day.

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